Our commitment to community is expressed through our charitable entity, Cultural Choice Association Inc.

Let us introduce ourselves .. we are Mark & Jodie Watson, the owners of Cultural Choice Stationery Supplies. We are immensely proud of the business we are building and the commitment to our Aboriginal heritage.

After many years of Mark working as an Aboriginal Education Worker in local Central Coast schools and later with disengaged young Adults, it was apparent the disparity between mainstream, disadvantaged and Aboriginal students. Our own boys (Connor and Fletcher) were later offered the opportunity of an educational scholarship the family could only have dreamt of through the AIEF.

Inspired by this opportunity, we began planning to find a way to give back so others may have the opportunity to achieve their dreams and to contribute to stronger communities through the gift of knowledge and education.

Only a short time ago we lost a close family member to suicide. We were all deeply moved by this tragic loss and determined to do all we could to prevent the causes that lead to Aboriginal Youth Suicide.*

In recognition of youth at risk, our belief is that we can make a difference, albeit small at first. We have chosen to address our concerns through positive education support, mentoring initiatives and cultural connection that can directly assist young Aboriginal people at risk of suicide.


Our charity is called ‘Cultural Choice Association Incorporated’, and it exists to
provide financial assistance for the prevention of Aboriginal Youth Suicide in Australia – it’s causes,
the associated disadvantage, inequities and social injustice.*


Cultural Choice Association Inc. is a registered charity with the Australian Charities and Not-for-Profit Commission (ACNC). Our income is derived from various sources including donations, grants, bequests and transparent contribution from the sale of selected Cultural Choice Stationery Supplies products.

 Our Guiding Principles;

 The board of management of the Association has adopted four guiding principles to guide its activities and decisions.

  1.  The Association’s belief is that every life matters, starting right here, right now.
  2.  The Association’s intent is to deliver outcomes that have preventative accountability.
  3.  The Association will allocate its resources and efforts in favour of indigenous education, social inclusion, fairness, wellbeing and peer reviewed academic research.
  4.  The Association will always put the interests and wellbeing of the people it serves above all other matters for consideration.

Our Commitments;

The Association commits to open accountability, transparency, ethical practices and moral integrity in all its dealings.

The Association will consider all options that provide a sustainable benevolent relief service for the people it serves without fear or favour.

Our Key Activities;

The Association will offer student participation / attendance scholarships by identifying deserving recipients and providing sporting mentors and life coaches that benefits individual recipients.

The Association will provide specialised school or home schooling tutoring support for underachieving students.

The Association will engage Aboriginal mentors to support Aboriginal Education Workers to encourage and maintain student engagement levels at school through cultural connections and ownership of culture.

The Association will build relationships with local school career advisors and build partnerships with businesses to support work experience and trainee opportunities that foster specific career pathways.

We will welcome any enquiries and look forward to supporting the needs of our young Aboriginal people in Australia.


Mark and Jodie Watson

Cultural Choice Office Supplies

*For Aboriginal children aged 14 years and less, suicide is the second leading cause of death – and they are 8 times more likely to die by suicide than their non-Aboriginal peers. **Mental illness, substance abuses, sexual abuse trauma, loss of land and culture, trans-generational trauma, grief and loss, racism, social exclusion.




Cultural Choice CSR Policy Document







Jodie Watson

Start Date of Policy

Effective immediately


Public – all employees and contractors of Cultural Choice

Expiry Date of Policy






1.0         CSR POLICY ...................................................................................................... 1

1.1         OUR PRINCIPLES .............................................................................................. 2

1.2         AREAS OF FOCUS............................................................................................. 3

1.3         MEASURING SUCCESS..................................................................................... 4




1 CSR Policy

As a responsible member of the world community, with long during relationships with numerous companies, we believe that the long-term future of our business is best served by respecting the interests of all our stakeholders: Employees, Customers, Contractors, Suppliers and the wider community. We look actively for opportunities to reduce our impact on the environment and to contribute to the wellbeing of those in communities less fortunate than ourselves. Our CSR policy sets out the principles we follow and the projects we have undertaken with a view to supporting our CSR ethos.

Demonstrating our commitment to Corporate Social Responsibility is a journey, in the course of which we aim to align our business values, purpose and strategy with the social and economic needs of our stakeholders, whilst embedding responsible and ethical business policies and practices into everything we do.

Cultural Choice are committed to the following CSR principles:

  1. We manage our business with pride and integrity.
  2. We are committed to full legal compliance in all that we do.
  3. We aim to provide a safe, fulfilling and rewarding career for all our employees.
  4. We actively assess and manage the environmental impacts of all our operations.
  5. We will continually benchmark and evaluate what we do in order to improve our CSR performance.




1.1  Our Principles

We all share responsibility social and environmental responsibility involves everyone. We aim to develop and implement a social ethos and environmental policies which fit in with our employee’s everyday activities and responsibilities.




1.1.1  Honesty and Integrity

Real improvements can only be made by sharing resources, knowledge and power. We communicate our environmental policies, objectives and performance openly and honestly with our Employees and to others with an interest in our activities, including customers, suppliers and Contractors. We will encourage them to communicate with us and will seek their views.




1.1.2  Sustainable Progress

We are committed to continually improving our efficiency and performance. We will take into account technical developments, changing scientific evidence, costs and customer concerns and expectations in the development and implementation of all new Staff and environmental policies and procedures. We monitor our performance, set objectives for improvements and regularly share our progress.




1.1.3  Demonstrable Compliance

As a minimum, we will meet or exceed all relevant legislation. Where no legislation exists, we will seek to develop and implement our own appropriate standards.




1.2  Areas of Focus




1.2.1  Environment

We will take all reasonable steps to manage our operations so as to minimise our environmental impact and to promote good environmental practice. We will review regularly our business practices and performance to identify how we can improve our energy efficiency and reduce water usage and waste disposal. Currently all Paper, Cardboard, Plastic and Cans are segregated and recycled. All goods are disposed of in line with most recent legislation.




1.2.2 Relationships

We will conduct our business relationships with integrity and courtesy, and honour our trading commitments. Our aim is to build long-term relationships with our suppliers and contractors and where appropriate provide support for small, local, specialist contractors. We are committed to trading fairly with all our suppliers and will communicate our responsible sourcing expectations to them in the areas of health, safety and worker welfare and good environmental practice.

Our relations with out contractors are well documented and benefit from a well-defined compliance / pre-qualification process. In addition to this, continuous communication is key to ensuring our common goals are met.




1.2.3 Charitable giving

We will build relationships with charitable organisations and local community initiatives where appropriate. Our aim is to unite our efforts as a business with the involvement of all staff behind a number of common goals.




1.2.4  Employees

We will respect our employees and encourage their development and training. We will promote equality as differences in responsibilities permit and consider the interests of our employees including their welfare, health and safety. We aim to empower our employees and we will recognise individual contributions and reward them fairly. Our ultimate aim is the happiness of all employees through their worthwhile and satisfying employment in a successful business.

Employees contribute by ensuring that all PCs are turned off overnight.




1.3  Measuring Success




1.3.1  Key performance data

The measure of improvements in our quantitative Corporate Social Responsibility (CSR) performance are measured against a set of key performance indicators which cover all the major areas of CSR (environment, community, workplace and marketplace). This section outlines our year-on-year performance against these indicators.






1.3.2  Charitable Giving









Total value of cash donations made to charities

and community groups (AUD)

2016 -

On Going

Total value of in-kind donations made to

charities and community groups (AUD)

2016 -

On going




Proportion of Male & Female Employees








1.3.6  Cultural Choice carbon footprint


To be Advised and calculated





Business miles in company cars







Proportion of ethnic minority Employees %



Asian or Asian




Aboriginal or Torres Straight Islander


Chinese or other ethnic group


Mixed origin


Not given





Age profile of Employees

Under 18


















All transactions are processed in Australian dollars.